Why automotive marketing Is key to driving business success
With automotive companies racing for attention, your growth depends on a powerful digital presence that gets you noticed. Our expertly managed automotive SEO, PPC and social media campaigns boost your search visibility, reach the right audiences, and turn clicks into customers.
We have decades of experience delivering full service automotive marketing and bespoke automotive web development. We take the wheel, so you can focus on accelerating your business growth. Every strategy we create is tailored to your unique needs, whether you’re an automotive dealer or a specialty automotive ecommerce business. We don’t believe in one size fits all campaigns; we build standout strategies that reach your ideal customer.
We design and manage high performing automotive websites on platforms like Shopify, WordPress and Wix Studio, then supercharge them with data driven PPC, SEO, and social media marketing.That’s marketing built to overtake.
Our automotive services
Automotive SEO
What's included
Our automotive SEO is engineered for performance, giving your brand the momentum it needs to gain real traction online.
SEO audits & insights
Keyword & trends research
Technical SEO
Content strategy
Content creation, proofing & editing
On-page optimisation
Link building & authority develop
Automotive PPC
What's included
Alongside our array of standard PPC ads we offer bespoke vehicle listing campaigns and store or dealership visit tracking.
Account audit & strategy
Account structure & campaign build
Search Ads (Google & Bing Ads)
Google Shopping (ecommerce)
Performance Max & Demand Gen
Vehicle Listing Ads (VSA)
Tracking store visits (or dealerships)
Account management
PPC analytics & reporting
Automotive AEO
What's included
Strategies and content to get your brand cited in LLMs. Plus we’ll track your performance.
AI health score
Brand mention visibility tracking
Prompt tracking
AEO copywriting
AEO consultancy and latest trend news
Automotive social media marketing
What's included
We make social media marketing simple, connecting your brand with the right audience, creating content that resonates, builds trust, and drives real engagement.
Account audit
Social media strategy
Account & calendar management
Content & creative development
Analytics & reporting
Meta ads
Linkedin ads
Automotive web design
What's included
We turn your website into a high performing virtual showroom. Our bespoke approach combines strategic product linking structure, compelling content, and seamless user experience.
Discovery & research
Database design & planning
Product filtering, categorisation and linking
Content & structure
Design phase
Bespoke development
SEO & analytics
Website launch
Automotive web development
What's included
A high-performing website tailored to the automotive industry is the foundation of success. We expertly build optimisations and add-ons to out-the-box CMS sites to meet your requirements while creating pain-free user journeys.
UI/UX enhancements
Ecommerce considerations
Responsive UI improvements
Performance optimisation
Custom CMS development
API design & development
SEO optimisation
What's included
What's included
What to expect when working together
Audit & research.
We’ll get under the bonnet and inspect your marketing to spot real growth opportunities. Whether you need a website, SEO, PPC, or social campaigns, we’ve travelled this route many times before.
Automotive digital marketing strategy.
We’ll map out a clear route to supercharge your marketing. With data driven optimisation, we’ll strengthen your brand and turn interest into high quality leads.
Build.
Now it's time to hit the gas, with a tailored roadmap. Once agreed we'll begin the build and start boosting your performance.
Launch.
Whether you’re launching a shiny new marketing campaign, optimising strategies or moving into untapped opportunities with us. It’s time to unveil it all.
Continual improvement.
We’ll monitor performance and keep you filled. But, we don’t stop there. We’re always making data led optimisations to improve all metrics.
BMH4x4
With thousands of products and ambitions to redefine the automotive ecommerce experience, BMH4x4 needed a team with real automotive knowledge and ecommerce insights to build a bespoke website.
Key stats:
14,150 products uploaded
11 vehicle types
11 weeks from kick off to launch
Short descriptor
Questions, please
Digital marketing for automotive businesses leverages online channels such as search engines and social media to promote your brand and products to attract and convert potential customers.
Automotive SEO enhances your visibility in search results, increasing awareness and engagement, while automotive PPC targets high intent audiences through relevant keywords, retargeting, and lookalike audiences to drive more enquiries.
What is automotive digital marketing?
Automotive businesses need marketing that educates through SEO content, increases visibility on social media, and drives targeted traffic with PPC. Pair this with a sleek, user friendly website where visitors can easily purchase, enquire or learn more, and you’ve got a fully fueled marketing strategy. While using the full suite of services delivers the strongest results, even focusing on a few key channels can make a huge impact.
What are the best digital marketing channels for automotive businesses?
We’ll work alongside you to identify the products and services that are the most popular and most profitable. Then, we’ll steer your budget toward the high margin offerings that deliver the strongest results. We’ll also map out the best mix of marketing channels for your business, based on your goals and data. Chat to us and find out how we can work together.
How do you decide which products/services to focus on in an automotive campaign?
Just like our marketing strategies, our pricing for automotive marketing is fully bespoke and designed around your business, your goals, and the growth you’re aiming for. Whatever your targets, we’ll craft a strategy that drives maximum impact within your budget.
How much do automotive marketing services cost?
Yes, we’re specialists in automotive marketing, with the experience and insight to drive real, measurable results. Our web design and development expertise allows us to create bespoke, high-performing commercial websites tailored to your brand and customers.
Check out our BMH 4X4 case study to see how we transformed this automotive client's website and geared it for growth.
Do you have experience with automotive web development and marketing?
Automotive marketing is unique because buying a vehicle is a high investment emotional decision that happens infrequently and requires extensive research. Although not as high value, car parts also need researching before buying. So, automotive marketing agencies must balance storytelling and brand aspiration with detailed information about performance, safety, technology, and pricing, while also matching national brand messages with local dealership needs.
Unlike many industries that prioritise quick sales, automotive marketing focuses on building long term trust through strong automotive SEO content and high quality, easy to use websites. These elements work together to educate people about your products while establishing authority and credibility. By delivering reliable content and digital experiences that clearly reflect brand quality, automotive marketing aims to nurture prospects at every stage of the funnel, helping them feel informed, reassured, and confident when making a high investment decision.
